Dairy Australia – Deb Poole campaign

New campaign launched by Dairy Australia with NOW’s assistance.. Deb Poole – Waterslide Tester! – http://debpoole.legendairy.com.au

Kicking off the campaign is hardworking Deb, who takes her rigorous training and commitment to the ‘job’ seriously, training in her lounge room, backyard and even bathroom.  Together with her supportive trainer, mentor and nutrition-adviser husband Gary, viewers will find out what it takes to excel in the waterslide testing field, and the integral role milk plays in rehydration and repairing her tired muscles after a tough day’s work.  

Isabel MacNeill, Dairy Australia’s Group Manager for Industry Promotion, admitted the new Legendairy campaign is unlike any other for the industry body.

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