Yokohama is globally recognised, leading maker of car tyres, 4WD tyres, truck tyres, earthmover tyres and industrial tyres. It has warehouses in every state of
Australia, with their award-winning range sold in over 500 tyre dealerships throughout the country.
NOW Digital were given the task to redesign and redevelop the Tyres and More website (Yokohama’s Australia-wide chain of retail and services outlets). The
plan included a ground up rebuild, integration with several legacy and new internal systems, including external tyre data APIs, warehouse order
fulfillment and the staged launch of full Ecommerce functionality.